Glossary
Feature Voting
Letting users vote on requests to signal which ideas matter most.
In short
Feature voting lets customers indicate support for ideas by casting votes on a board. The resulting counts give product teams a rough measure of demand and help surface popular requests. Votes are a useful signal, though teams usually weigh them alongside strategy, effort, and revenue before deciding what to build.
Feature voting turns passive interest into a countable signal. When users vote on requests, the team can see at a glance which ideas have broad support and which sit quiet, which helps cut through anecdote.
Vote counts alone can mislead, since a loud group may outvote a small set of high-value accounts. Kithspark addresses this by letting teams weight feedback by HubSpot deal value, so a vote from a major customer can carry more weight than raw totals suggest.
Example
A board shows that a dark-mode request has 240 votes while an export tweak has 9, guiding the next sprint discussion.
Related terms
Turn your customers into your roadmap
Spin up an AI-moderated feedback forum, weight every request by real deal value, and keep each requester in the loop from idea to ship.